ODOO Implementation Partner

Odoo Marketing Automation Connected to Your CRM

Plan campaigns, automate email and SMS outreach, score leads, and track performance — all from one Odoo module that shares data with your sales pipeline.

Odoo Marketing module icon representing campaigns and automation

A full marketing toolkit inside Odoo

Odoo Marketing is the marketing module inside the Odoo business suite, built to help you run targeted campaigns, automate customer engagement, and analyze marketing performance.

It brings together KPI Digests, Events, Marketing Automation, Email Marketing, SMS Marketing, Snail Mail, Social Marketing, and Survey tools under one roof.

  • KPI Digests
  • Events
  • Marketing Automation
  • Email Marketing
  • SMS Marketing
  • Snail Mail
  • Social Marketing
  • Survey

Campaign management

Plan, execute, and monitor marketing campaigns from a single platform — build personalized emails, design landing pages, and schedule social posts, with workflow management, audience segmentation, and performance tracking built in to keep every channel consistent.

Email marketing automation

Automation sits at the core of the module: set up drip campaigns, build personalized email sequences, and trigger automated messages based on customer behavior or predefined rules, saving time while increasing efficiency.

Lead generation and capture

Customizable web forms and landing pages integrate directly with your website, so leads are captured automatically instead of relying on manual entry.

Lead scoring and segmentation

Define scoring criteria based on engagement, demographics, and behavior to identify high-value leads, then segment your audience for more targeted follow-up campaigns.

Marketing analytics and reporting

Comprehensive analytics and reporting track marketing performance across every campaign, so you can see what is actually driving results and adjust accordingly.

Social media management

Schedule and publish posts across multiple integrated social platforms from one centralized dashboard, rather than logging into each network separately.

Integration with CRM and Sales

Odoo Marketing integrates seamlessly with the CRM and Sales modules, so marketing and sales work from the same data for a coordinated approach to customer acquisition.

A FEW HELPFUL ANSWERS

Frequently asked
questions.

Need to work through the specifics?
Let's talk about your project.

Does Odoo Marketing integrate with CRM and Sales?

Yes, it integrates seamlessly with the CRM and Sales modules, so marketing and sales teams share the same customer data for a coordinated acquisition process.

What channels can I run campaigns through?

Odoo Marketing covers email, SMS, snail mail, social media, and events, alongside marketing automation and survey tools, all managed from one dashboard.

Can Odoo score and segment my leads automatically?

Yes. You can define scoring criteria based on engagement, demographics, and behavior to identify high-value leads and automatically segment your audience.

YOUR NEXT STEP

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